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Brand Auditing and Consultation

Drawing on our experience with 200+ businesses across 15+ industries in the last 2 years, we'll uncover your brand's blind spots and unlock hidden potential for growth. With a team of over 10 years of experience in the field, we'll conduct a comprehensive brand audit specifically for your social media presence. This audit provides actionable insights and strategies to maximize your return on investment (ROI).

Brand Auditing Services

Brand Auditing and Consultation

Competitors Analysis

We dissect your competitors' social media to give you the edge. Our audit analyzes their content, audience, and posting habits. We compare your performance and find their strengths and weaknesses. By understanding them, we craft a unique strategy that attracts the right audience with the best practices to stay ahead of trends.

SWOT

Our deep dive SWOT analysis reveals your social media DNA. We find strengths & weaknesses. We unearth hidden opportunities and identify potential threats. This intel helps us craft a laser-focused strategy that leverages your strengths, grabs new opportunities, and shields you from threats.

Buyer Persona

We crack the code with our buyer persona analysis. We dive deep into demographics, geographics and psychographics and behavioral characteristics of the buyer. We find out where they hang out online and what content they crave. This intel lets us create targeted content, dominate the right platforms, and build a community of fans who love your brand.

KPIs & Metrics

We track KPIs to measure success. We compare you to competitors and benchmarks to see where you stand. Clear reports show progress over time. We track reach, engagement, traffic, leads, mentions, follower growth, and conversion rates.

Industry Benchmarking

We pick benchmarks that match your niche and goals. This lets us compare you to similar businesses and see how you stack up. By understanding the industry standard, we can help you crush it and become a social media leader.

Why choosing us?

Our Advantages

Actionable Insights, Not Just Data Dumps

We don't just present data, but we translate it into actionable insights that empower you to make informed decisions and optimize your social media strategy.

Meta Expertise You Can Trust

As a Meta Partner, we have exclusive access to the latest platform updates, advertising features, and best practices. This ensures your social media strategy is always ahead of the curve.

Data-Driven Strategies, Not Guesses

We leverage industry benchmarks and KPIs to set realistic goals and track progress. Our recommendations are based on data, not hunches, ensuring a data-driven approach to social media success.

Experience You Can Count On

Our team boasts extensive experience across various industries. They understand the nuances of social media marketing and can tailor their approach to your specific needs.

Ongoing Support:

Our commitment doesn't end with the audit. We provide ongoing support to help you implement your social media strategy and answer any questions you may have along the way.

The Process: A 4-Step Journey

Scheduling a call

The journey begins with an introductory call. This is your chance to tell us about your brand, your target audience, and the goals you hope to achieve with social media. We’ll also delve into your current online presence to identify any existing strengths and weaknesses.

Deep Audit & Analysis

We become social media marketing detectives! Following a full-on market research, we dissect competitor marketing strategies, craft buyer personas, and perform SWOT analyses to understand your audience and track progress. We select key metrics and benchmark your performance against the industry, identifying opportunities for dominance.

Strategic Planning & Recommendations

Comprehensive testing ensures functionality, compatibility, and performance. We also conduct user testing to gather feedback and make necessary adjustments.

Implementation & Ongoing Support

The creative department team leads the charge, offering ongoing support to elevate your social media presence to the next level. We assist you with setting up your social media profiles, creating high-quality content, and managing your social media campaigns on a day-to-day basis.

Testimonials

Voices of Our Partners

See how we've helped businesses like yours experience the IY Media Impact.

GET IN TOUCH WITH US

Ready to elevate your online presence? Contact us today to discuss your digital marketing needs and discover how we can help your business grow.